Coming off his victorious show at Carnegie Hall with news of a new blow-your-mind concept album in the works, Jay is lining ‘em up just to knock ‘em down. The latest announcement is that Jigga will be playing another American musical institution, South by Southwest. Jay is scheduled to perform during the SXSW conference at Austin City Limits on March 12th at 8pm EST and the whole concert will be livestreamed here. If you’re going to be in Texas or the Austin area and you want to get into the show, it looks like you’ll need an Amex card. You can find out more about ticketing here.